Why Do Designers Banish the Bust?

As seen in this Dallas Morning News Shopping Blog entry, designer clothing rarely has enough room in the bust for women with large breasts.

And one of our more famous clients who covers the fashion industry states, "Most designers find breasts annoying complications, from a fabric-engineering standpoint."

The majority of clothing is cut for a woman who is two to three inches wider in the hips than in the bust. This pattern, from the 1940's has a 32" bust and 35" hip.

Being an hourglass (*not* one of those pretty latin or italian types), this explains why my Mom always made my clothes for really important occasions, and why we were always adding darts to, and raising necklines of ready to wear.

This is also the reason we do what we do: manufacture tailored, woven shirts for women with large breasts. If an hourglass body has a hard time finding blouses and dresses, what about the triangle body, whose bust is larger than her hips?

After all, jeans are available in curvy, straight, wide-leg, boyfriend, etc., which acknowledges that hips come in different sizes of fullness. And now, so are chic tops. Because busts come in different sizes too, and in our world that means big (well endowed) and bigger (really endowed)!

Having been to the women's wear apparel tradeshows, I know that fashion is not kind to women of a certain cup size, specifically D+. At least not if full bust women want to wear shirts other than knits.

But enough of my gospel, what do you think?