Behind the Scenes - Carissa Rose Launch

In the middle of November we had the Carissa Rose launch photo shoot. Below are some pictures from the full day of shooting. Notice how tall the model is compared to the stylists. Yes, she has on very high heels which put her height well over six feet tall. Model stature is giraffe-like, and I mean that in the best possible way. Have you ever seen a giraffe walk? It is one of the most stately and elegant things in nature.

The pictures of the dress on the stool looked a little like Victoria's Secret to me, not really the brand identity we're going for. As you know we target the woman whose bust is bigger than the bras VC carries, but the dress pictures without the stool are some of my favorite pictures from the day.

I can't believe the developer is putting this picture of my husband kissing me on our new home page! I'm not wearing a stitch of make-up, not that I normally do. But if I knew I was going to be photographed, I'd put some make-up on my face! At least my husband is more than good looking to compensate for me being au natural.

We're super excited about our new website and brand coming in early 2010. I hope all women with large breasts looking for button-down shirts give us a try! We'll knock their socks off, but keep their shirts securely buttoned.

P.S. Dallas Child Magazine published a "Day in the Life" article about me, just in case you've ever wanted to know what I do during the day. I lead a very exciting life.

In the print edition they mispelled my name with an E instead of an I - CarEssa Brown, with our new clothing line as Caressa Rose.

The editor, who apologized profusely, explained that the mommy featured in Fort Worth Child was Caressa, so I too became Caressa. I understand, everyone makes mistakes and Carissa is a hard name. If I had a dime for all the times I've been called Clarissa. UGH.

Carissa Rose Holiday '09

We are excited to announce the new Carissa Rose styles for Holiday '09.

You will look so beautiful in our Farrah stretch silk sleeveless shell (who knew I was good at alliteration?) you'll knock yourself off your feet! Available in both this hot persian red color and classic black for $90.

The picture really doesn't do this piece justice. We fashioned our Glenna wide strap camisole to not only fit large breasts, but also accentuate the waist. You've never looked so good in a cami. Available in both chocolate and black for $92.50.

We have a new white shirt style - Emma. Featuring our same great fitting bust & waist coupled with a long & lean silhouette over the hips. Made of high quality stretch cotton for $105.

These pieces are not available on our webiste, so please contact us for more details or to make your purchase.

An official announcement . . .

Just wanted to let you know that we are changing the brand name of our clothing line. You, our valued clients, will no longer see the Bratique Helene name - it will be the name of our manufacturing company.

Instead, you will see Carissa Rose. As we expand our line and move forward with more styles, I wanted to continue to honor my Mom, Helene Rose. So the new brand name has my first name and her last name.
This is the back of our hang-tag, we hope to educate the beautiful full bust women out there about how our sizing works.

Our shirts are currently being produced with the new label sewn into them, so don't be alarmed when a Carissa Rose shirt arrives that you ordered from the Bratique Helene web-site. We are working to launch the new site in the new year.

We are excited about this re-branding, but what do you think? Is the new name a go?